Heritage Observances Design System

Developed a comprehensive evergreen creative suite celebrating diversity through visual storytelling. This unified design system spans multiple cultural observances including Heritage Months, Veterans Day, Black History Month, and Women's History Month, creating a cohesive yet distinctive visual language for each celebration.

Design Exploration

1 Hawai’i and Pacific Islands 

Because the ocean plays a central role in Pacific Islander culture, the wave pattern holds symbolic significance. The palm tree is one of the common plants in Hawaii and the Pacific Islands. 


2 Southeast Asia

Southeast Asian patterns are recognized for their geometric shapes and symmetrical arrangements, frequently enhanced by a touch of golden hue.


3 Central/West Asia

Both Central and West Asia are known for their geometric patterns and unique Islamic architectural styles.


4 East Asia

Cherry and plum blossoms are iconic flowers in East Asian culture. Lanterns and waves are commonly used in various East Asian art forms.


5 Southeast/South Asia

Lotus is a common element in Southeast and South Asian culture because of Buddhism.

Make it stand out.

It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.

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Project One